With the cryptocurrency “boom” and the strength they’ve recently gained, several charitable organizations, including the Red Cross, have been experimenting with donations in digital assets.
It is an increasingly popular option not only because it plays an important role in contemporary trading, tech companies, traditional financial sectors or Exchanges, but also in non-profit organizations.
This time we are talking about the United Nations International Children’s Emergency Fund (UNICEF), the world’s most important organization to address the rights and needs of children around the world, helping them to reach their full potential through safety, protection and inclusion, using education as the key component.
A few days ago, the French Committee for UNICEF announced it would take a further step in tech evolution, accepting donations in digital coins, because the panel perceives cryptocurrencies and non-profit Blockchain technology as a new opportunity to appeal to public generosity and encourage donations in order to help children in the European country.
The first fundraising program is ‘Game Changers’, in which gaming experts help install a cryptocurrency-mining software in a UNICEF website, in order to create Ethereum-backed tokens.
Now there is a software encouraging taxpayers to donate in cryptocurrency, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Ripple (XRP), Bitcoin Cash (BCH), EOS (EOS) and Stellar (XLM), exclusively through the UNICEF official software.
Raising Malawi is another organization that recently generated some media buzz. Founded in 2006 by the American writer Michael Berg and pop artist Madonna _ who has helped over 10,000 children in poor conditions by offering them basic health services and education _ the organization recently began to accept donations in Ripple (XRP).
These are some examples of the growing number of companies and institutions investing and looking for solutions to provide the world with better financial alternatives and applications in several areas including, of course, helping the underprivileged population.
By Ana María Morales